Brand Strategy, Collateral, Website Design & Development
Maine Mead Works came to us with a classic case of brand confusion. The original working logo didn't resonate with their clean, elegant packaging, and there wasn't a strong tie between the corporate brand and the product on the shelf. We worked to unify their outward facing appearances, and rolled out a new set of brand standards. We then applied those visual systems to a new website, custom Facebook presence, stationery, and collateral.