BRANDING & Collateral design

El Rayo Taqueria

El Rayo is a beloved Portland, Maine taquería that began life in an abandoned gas station. A brand refresh honed the lively and vibrant essence that defined the brand identity, and created a foundation for growth into additional locations.

Client

El Rayo Taqueria

 

Project

  1. Brand Refresh
  2. Signage Design
  3. Collateral & Menu Design
  4.  

Partners

  1. TetradType
    Tessa Greene O'Brien, Signpainter